RUYI S.A.S.
FROM ARGENTINA TO THE WORLD
Meat production encompasses two stages: cattle rearing and fattening. Cattle breeding is carried out under multiple and strict regulations, which ensure the health and quality of the product. One of the control procedures used is the assignment to each animal of an identity number, which is then recorded on a plastic caravan applied to its ear. Cattle fattening is carried out under extensive management systems, within which the animals are fed in natural fields and high-quality pastures. The animals move freely through the fields, avoiding overcrowding, which means that the meat has a lower intramuscular fat content and less cholesterol.
The commercialization of meat begins with an operation called slaughter. The half beef then receives the treatment called dressing, or preparation for sale. Together with the dressing, the definition of the type of meat that this half beef offers is made. The half beef is quartered, that is, it is divided into two: the front quarter and the rear quarter. The division of each quarter into specific cuts, oriented to different modalities of commercialization and preparation for consumption, is called cutting.
We have been in domestic consumption for 20 years, sending to Patagonia anatomical cuts very similar to those for export. A few years ago the possibility of exporting to the Chinese market arose, we contacted our clients, went to the Winchain table, they explained to us the demand they have for meat and we had our first experience with Alibaba. We have Merchandise, quality, volume and service. We believe that Argentina is prepared to take our products to the world.